Strong Conversations at IBS 2025: Mollie Elkman of She Built Foundation/Group Two Mollie Elkmam, founder of She Built Foundation and Group Two Advertising, joins us on the Strong Conversations podcast where we talk to industry leaders and partners on what is taking place at the 2025 International Builders’ Show. We dive into conversations with the most influential members of the builder industry to get their insights into the top trends within the industry, new products and technology, market predictions and so much more. Mollie talks about the importance and role of marketing and advertising in the building industry. We also talk to Mollie about what inspired her to start the She Built Foundation and writing the She Built books. https://www.linkedin.com/in/mollieelkman/ https://grouptwo.com/ https://www.linkedin.com/company/shebuiltbooks/